An Emotional Marketing Masterclass
It's absolutely true...
that 95% of purchasing decisions are subconscious, driven by emotion rather than logic. Yet most coaches focus solely on highlighting their expertise and methodology, missing the crucial emotional elements that truly drive client decisions. Join this masterclass designed specifically for coaches who want to transform their marketing from informative to irresistible.
Introducing
A masterclass for coaches who know that expertise alone doesn't fill a client roster. Over one transformative afternoon you'll discover how to speak directly to your prospects' hearts – because that's where buying decisions really happen.
For coaches who care.
This is perfect for you if:Â
 ✴︎ You believe in creating genuine connections, not manipulative marketing tactics
✴︎ You want your marketing to reflect the transformative power of your coaching
✴︎ You know your work changes lives and want your message to match that impact
✴︎ You seek to foster real relationships, not just transactions
Meet Your Presenter
Hi, I’m Sidneyeve.
PhD. | Canadian | Dog-Mum
Besides working as a graphic designer I'm also a University Professor teaching marketing and creativity, a Harvard-credentialed Instructional Designer, and a certified ICF business coach.
At Valentine Course Design™️ we help coaches like you tap into the emotions that drive buyer behavior, so that you can attract customers who'll fall in love with — and want to buy — everything you create. ❤️
What's Inside:
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Part 01: Turn Your Marketing Into a Client Magnet
✴︎The Magnetic Effect
Understand the psychology that makes dream clients come to you. Master the art of emotional "glimmers" - those magical marketing moments that have prospects reaching for the 'buy now' button. Transform your marketing from forgettable to fascinating.
Part 02: Make Your Coaching Offers Irresistible
✴︎ The Desire Blueprint
Craft coaching packages that tell an irresistible story. Learn to weave emotional narratives that make your clients' dreams feel within reach. Watch as your content transforms from "just another offer" into a compelling call to action they can't resist.
Part 03: Create An Emotional Value Proposition That SellsÂ
✴︎The Recognition Route
Master the art of making clients feel so deeply seen that price becomes irrelevant. Learn how to create such powerful emotional resonance that prospects stop comparing prices and start reaching for their credit cards. Transform browsing into buying by becoming the only coach they trust to truly understand their needs.
Part 04: Turn One-Time Clients Into Raving Fans
✴︎ The Trust Transformation
Learn the secret to creating such powerful emotional resonance that clients don't just stay longer - they become enthusiastic ambassadors who readily refer others to you. Build an unshakeable foundation for lasting client relationships. Master the art of inspiration that leads to consistent sales.
Laurie J.
When it came to attracting a cold market I turned to Sidneyeve for help. I’ve had more people come into my business using her designs and templates than ever before.
Sarah C.
Sidneyeve’s eye for design and talent for organizational flow are both top notch, making her work both beautiful and practical. I will ask for her assistance over and over.
Dive into this on-demand masterclass content and...
Walk away with:
âś“ A clear framework for creating emotional marketing that converts
âś“Â Practical techniques to stand out in the crowded coaching market
âś“Â Templates and scripts for emotional storytelling
âś“Â Strategies to increase your coaching client retention
âś“Â An action plan for implementing emotional marketing immediately
"Now I understand the emotional impact of my design choices."
Sidneyeve helped bring the professional elegance to my business that I'd wanted for years, but didn't know how to create. She helped me to understand the emotional impact of my marketing & design choices.
-Brenda
"This content helped me to build client my relationships."
I used these strategies and designs to quickly create a visual runway for a workshop, to build client relationships ahead of the event, and to get the participants and hosts into the mood for a warm and productive exchange.
-Suzanne
THE RESULTS ARE IN:
Logic makes people think, but emotion makes them buy. Could emotional appeal be the missing piece in your digital marketing puzzle?
You'll also get these helpful tools:
Transform your social media and marketing materials into scroll-stopping, emotionally resonant visuals that captivate potential coaching clients, with our done-for-you Canva templates designed specifically for coaches.
Get a ready-to-customize email sequence that guides prospects from initial interest to emotional investment in your coaching, complete with proven subject lines and based on *glimmers* that inspire action.
Never miss an opportunity to connect deeply with your audience using my comprehensive checklist that ensures every piece of content you create hits the emotional notes that motivate coachees to buy.
